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The Business Impact of Good Content Management w/Daniel Becker
This post is part of a series
UX Design to WIN in Business
Join us on this podcast as we dive into the world of user experience and its crucial role in your business's success.
How to leverage UX Design to help your business win
3′ reading timeWhat is UX, how are we qualified to talk about it and how does it help your business
2′ reading timeHow usability testing saved our client from wasting 5 figure ad budget
2′ reading timeWhere does UX sit in your company?
2′ reading timeHow do UX and SEO help your company?
3′ reading timeHow we reduced CleverCards support tickets by 60%
2′ reading timeWhy UX Audit is a must for your business?
3′ reading timeCrafting a Unique Voice on Brand Identity w/ Florian Zeitler
3′ reading timeDesigning for International Markets w/ Sylvia
3′ reading timeUX Research & Testing – The Dinghy Way w/Nosipho Nwigbo
2′ reading timeThe Secrets to a Seamless UX in Agile Teams
3′ reading timeIntegrated UX Design, real example
4′ reading timeUnlocking the Business Impact of UX Design
6′ reading timeLet's talk about User Personas w/Nosipho Nwigbo
5′ reading timeHow do we make personas better at Dinghy w/Nosipho Nwigbo
4′ reading timeSimplifying Digital Transformation for Business Growth
5′ reading timeCommunication as a Catalyst for UX Innovation
4′ reading timeThe Power of Video Content in Marketing w/Jan Heinemeyer
3′ reading timeThe Business Impact of Good Content Management w/Daniel Becker (currently reading)
3′ reading timeBridging Communication Gaps in UX w/Daniel Becker
5′ reading timeDeveloping an MVP - why is it so important?
3′ reading timeBuilding MVPs That Work w/Daniel Becker
2′ reading timeThe AI Revolution Where Innovation Meets User Intent w/Rob Phillips
4′ reading timeThe Evolution of User-Centric Design
3′ reading time
This blog post is a summary of my YouTube video (shown above in the header), where Daniel and I discuss the ever-evolving world of content management systems (CMS), with a focus on WordPress. We dive into the challenges faced with traditional CMS approaches, the importance of decoupling content from pages, and how this shift can improve user experience and scalability for businesses. We also talk about the need for a centralized content strategy to boost marketing and customer engagement.
tl;dr Link to this headline
- Traditional CMSs struggle with scalability and flexibility.
- Decoupling content from pages enhances user experience and business scalability.
- A centralized content strategy improves marketing efforts and customer engagement.
The Evolving Landscape of Content Management Systems Link to this headline
Content management systems (CMS) have come a long way, and the shift in how we manage and deliver content has been significant. In this video, Daniel and I discuss the challenges of traditional CMS platforms and how newer approaches are helping businesses scale more effectively. WordPress, for example, has been a go-to platform for many businesses but has its limitations in terms of flexibility and scalability when it comes to managing large volumes of content.
The Evolution of WordPress Link to this headline
WordPress has played a major role in democratizing website management, but it also comes with its own set of challenges. While it's great for smaller, less complex sites, it can struggle with scalability when businesses grow and need to manage a lot of content efficiently. In the video, we dive into how WordPress has evolved and why it's important to reconsider the traditional approach of coupling content directly to pages.
Decoupling Content from Pages Link to this headline
One of the key concepts we explore is decoupling content from the pages it appears on. Traditionally, content management systems tie content directly to the pages it lives on, which can be limiting when businesses need to adapt to new platforms or make changes quickly. By decoupling content from pages, businesses can create a more flexible system that allows them to reuse content across different channels (e.g., websites, apps, social media) and update content without having to rework entire pages. This approach allows for a more seamless user experience and scalability, especially as companies grow.
The Future of Content Management and User Experience Link to this headline
Looking ahead, the future of content management systems is all about flexibility, centralization, and improving the overall user experience. With a decoupled architecture and a focus on centralized content strategy, businesses can enhance marketing efforts, streamline workflows, and create more personalized user experiences. The video emphasizes how the right CMS approach not only helps companies scale but also empowers them to engage with customers more effectively.
What is decoupling content from pages, and why is it important?
Decoupling content means separating content from the specific pages it appears on. This allows businesses to reuse content across different platforms and makes updates easier, improving scalability and flexibility.
How does WordPress fit into the future of content management?
WordPress continues to be a popular CMS, but its traditional structure can be limiting for businesses that need to scale. The future lies in more flexible, decoupled systems that improve content management and user experience.
Why is a centralized content strategy essential for businesses?
A centralized content strategy ensures that content is consistent across platforms, enhances marketing efforts, and helps businesses better engage with their audience.
